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Platform section · 6 posts

For Amazon sellers

POD on Amazon: Seller Central, listing rules, fees and expanding from Amazon to other platforms.

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First reads for Amazon

Amazon
EtsyShopifyeBay
AmazonProducts and printing · 9 min readPrint on demand on Amazon: Merch on Demand or your own Seller Central account?

There are two separate ways to sell POD t-shirts on Amazon: Amazon's own Merch on Demand program, or selling through your own Seller Central account. The difference starts with who controls what.

Amazon
EtsyShopifyeBay
AmazonFees and profit · 8 min readAmazon seller fees 2026: referral fees, plan fees and a t-shirt example

Amazon's referral fee on clothing is not a flat rate: it is 5%, 10% or 17% depending on the sale price. A seller who doesn't know shipping counts too can double the fee while raising the price by $1.

Etsy
1
Funny Cat Tee, Cat Lover GiftCompetitor shop A
2
Cat Shirt for Women, Cute KittenCompetitor shop B
3
Cat Mom Shirt, Pet Lover TeeCompetitor shop C
4
Kitten Graphic Tee, Cat GiftCompetitor shop D
5
Cat Dad Shirt, Funny Cat TeeCompetitor shop E
· · ·
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Cat shirt funny cat shirt giftYour shop
SEO D
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Illustration only. Etsy ranking depends on many factors; rankings are not guaranteed.

AmazonSEO and listings · 9 min readAmazon listing rules: titles, bullet points and backend keywords

Amazon listing SEO is nothing like Etsy's: there are no tags, the same word can't appear more than twice in a title, and backend keywords are capped at 250 bytes. We cover the rules and a t-shirt example.

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AmazonGrowth and multichannel · 9 min readDo you need a US LLC to sell from Turkey to the US?

"If you're selling to America, set up an LLC first" is advice you hear a lot. But an LLC isn't a requirement; it's a choice with its own obligations. We explain what it solves, what it adds and the questions to ask before you decide.

Copyright check
Mountain and moon t-shirtNo issues
Retro scuba t-shirtNo issues
Ghost doctor t-shirtNo issues
?Design resembling a famous movie emblemRisky
AmazonCopyright and policy · 9 min readCopyrighted characters, brands and quotes: rules for designers

Common assumptions like "it's fine if I change it a little", "fan art is allowed" and "parody is protected" are the most expensive mistakes a POD designer can make. We cover the decisions you need to make at the design table on characters, brands, quotes, fonts and AI.

Etsy
AmazonShopifyeBay
AmazonGrowth and multichannel · 9 min readEtsy, Amazon, eBay, Shopify: where should you sell POD products?

Every platform has a different fee structure, audience and set of rules. We compare Etsy, Amazon, eBay and Shopify from a POD seller's point of view, and explain which to start with and how to expand.

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