Custombull vs Gelato: a side-by-side comparison
Gelato is a POD network known for local production in many countries around the world. Custombull focuses on the US market and, alongside printing, offers listing SEO, copyright checks and transfers between Etsy, Amazon, Shopify and eBay in the same dashboard.
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Where Gelato is strong
According to Gelato's website, it produces locally at more than 250 facilities in 32 countries. Printing an order close to the customer shortens delivery times for international sales. A Gelato+ membership includes up to 33% off products, more than 800 premium mockups and AI tools.
- Local production network in 32 countries
- Selling through Shopify, Etsy, API and Order Desk
- Product discounts, premium mockups and stock photos with Gelato+
- You can start on a free plan
Custombull connects three stores for free and covers eBay too
Gelato's free plan connects 2 stores; more requires Gelato+. Custombull's free plan connects 3 stores and brings their orders into one dashboard. eBay is supported directly: you bulk transfer your Etsy products to eBay, SKUs are preserved, and products that could run into eBay's rules are flagged separately.
- 3 stores on the free plan, 5 on Bronze, 10 on Gold
- Etsy, Amazon, Shopify and eBay connected, with product transfers between all of them
- Listing SEO and copyright checks included in the plan
- Quality guarantee: no-questions-asked refund or reprint for defective items
TikTok
Feature-by-feature comparison
Gelato details are what Gelato's subscription page and help center stated in September 2026.
| Feature | Custombull | Gelato |
|---|---|---|
| Free plan | Yes, 3 stores | Yes, 2 stores, 2 users, no product discounts |
| Paid plan | Bronze $29.99/month, Gold $99.99/month | Gelato+ $29.99/month ($19.99/month billed annually); Platinum custom pricing |
| What the plan includes | 100 or 400 credits every month, listing SEO, quick publish | Up to 33% off products, unlimited stores and users, premium mockups |
| Gildan 64000 T-shirt, printing included | From $6.50 | Price varies by region; not verified for this comparison |
| Production | Partner producer network in the US | More than 250 facilities in 32 countries |
| Etsy and Shopify | Direct integration | Yes |
| eBay | Direct integration, product transfers in every direction | Not listed as a direct integration (API and Order Desk available) |
| Amazon | Direct integration, product transfers, sales and order data | Not listed as a direct integration |
| Listing SEO scoring and bulk fixes | Yes, applied with approval, can be undone | Not stated |
| Copyright risk check | Yes, with the reason for any risk | Not stated |
| Product idea suggestions | Yes, daily digest | Not stated |
| AI product photos | 5 photos for 3 credits | Magic Mockups and AI tools with Gelato+ |
| Branded tracking page for your customers | Yes, with your brand, in the customer's language | Not stated |
| Team and permissions | Sub-users; orders and finances can be hidden | 2 users on the free plan, unlimited on Gelato+ |
| Defective items | No-questions-asked refund or free reprint | According to its own policy |
| Dashboard language | English, Turkish, German, Spanish, French | Multilingual |
Prices are as listed on each company's website in September 2026 and may change.
What you gain in each situation
Gelato's free plan stops at 2 stores; a third store requires Gelato+ ($29.99/month). On Custombull, 3 stores connect on the free plan.
Custombull connects directly to eBay. Your Etsy products are transferred to eBay as drafts first and go live when you approve them; your SKUs stay untouched.
More work done for the same priceBronze at $29.99 includes 5 stores, 100 credits every month, 500 listing SEO fixes a day and 40 quick publishes a day. Same monthly fee as Gelato+, but the sales tools are included in the plan.
For your customers in the USOrders are printed by our partner producers in the US. Over the last 60 days, half of all orders shipped in under 2.8 days.
3 stores, 2,000 listings, 300 orders a month
Assumptions: an Etsy, Shopify and eBay store; 2,000 listings; 300 T-shirt orders a month, most customers in the US. Product, shipping and tax costs are paid separately on both sides; here we compare plan and tool costs.
| Item | Custombull (Bronze) | Gelato |
|---|---|---|
| Plan needed for 3 stores | Bronze $29.99/month (the free plan also connects 3 stores) | Gelato+ $29.99/month (2 stores on the free plan) |
| eBay store | Connects directly | Through API or Order Desk |
| Price per T-shirt | From $6.50 | Not verified for this comparison |
| SEO fixes for 2,000 listings | 500 listings a day, done in 4 days; 1 credit per listing | Requires a separate tool |
| Copyright check | 1 credit per design | Requires a separate tool |
| Etsy to eBay transfer | Included | Requires a separate crosslisting tool |
| Monthly plan total | $29.99, every sales tool included | $29.99 + subscriptions to SEO and crosslisting tools |
Listing SEO and copyright checks run on credits (1 credit per listing or design). Bronze includes 100 credits every month; extra credit packs start at 100 credits for $39.99, and purchased credits never expire. Gelato+ is $19.99/month when billed annually. Prices are as listed on each company's website in September 2026 and may change.
How to switch from Gelato to Custombull
You don't need to close your Gelato account right away. You can move your US orders to Custombull and measure the difference.
- 1Create a free account
The free plan connects 3 stores.
- 2Connect Etsy, Shopify and eBay
Orders from your connected stores arrive in one dashboard.
- 3Map your products
Upload your designs, save your color and size template once and apply it to every product.
- 4Bulk transfer to eBay
Your Etsy products become drafts first and go live on eBay with your approval.
- 5Track your orders
Each order gets a tracking page with your brand; your customer sees it in their own language.
Figures come from Custombull system records, September 2026.
Frequently asked questions
How many stores can you connect on Gelato's free plan?
In September 2026, Gelato's subscription page listed 2 stores and 2 users for the free plan. Custombull's free plan connects 3 stores.
What's the difference between Gelato+ and Custombull Bronze?
Both cost $29.99 a month. Gelato+ gives you product discounts, premium mockups and AI tools. Custombull Bronze gives you 5 stores, 100 credits every month, 500 listing SEO fixes a day, copyright checks and cross-channel transfers.
I sell outside the US. Is Custombull a good fit?
Custombull's producer network is in the US. If most of your customers are in the US, orders are printed locally. Listing SEO, copyright checks and order syncing work wherever you sell.
Does Custombull print the products itself?
No. Custombull is a platform. Your orders are printed at the best-fit producer in our partner producer network in the US.
What happens if a defective item arrives?
Custombull checks and guarantees the quality of every item. For a defective item, you get a no-questions-asked refund or a free reprint. You report it with a photo from the order screen.
Are TikTok Shop and Walmart supported?
The TikTok Shop and Walmart integrations are in early access. Join the waitlist and you'll be among the first to use them when they open.
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